• Increased focus and clarity.
  • Less stress, more stability.
  • Perform now and wind down later.

  • WHO

    Made for high-performers and go-getters who want more from their daily coffee. We deliver clean energy, sharper focus, and stress support - without the crash or compromise.

  • HOW

    Blending organic coffee with functional mushrooms like Lion’s Mane and Chaga to support focus, energy, and stress resilience—without the crash or jitters.

  • WHAT

    Your new routine - that's what! This isn’t just coffee, it’s ground beans + brain-boosting Lion’s Mane + stress-balancing Chaga. Smooth energy, sharp focus, no crash. Your day just got better.

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Elevate your Routine with

Rise Mushroom Coffee

Supports Relaxation

May help support a sense of relaxation and well-being.

Increases Mental Focus

Important for both exercise and work, Lions Mane, in combination with coffee, enhances neural connections for better focus, wakefulness, and cognitive function.

Body Balance

Chaga and Lion's Mane mushrooms are loaded with essential nutrients like phytochemicals, supporting overall body balance.

Sports Focus

The intake of a low/moderate dose of caffeine before and/or during exercise can improve self-reported energy, mood, and cognitive functions, such as attention

Supports Relaxation

May help support a sense of relaxation and well-being.

Increases Mental Focus

Important for both exercise and work, Lions Mane, in combination with coffee, enhances neural connections for better focus, wakefulness, and cognitive function.

Body Balance

Chaga and Lion's Mane mushrooms are loaded with essential nutrients like phytochemicals, supporting overall body balance.

Sports Focus

The intake of a low/moderate dose of caffeine before and/or during exercise can improve self-reported energy, mood, and cognitive functions, such as attention

Our Mission

Routine was founded by three serial entrepreneurs who built this brand with one goal in mind: to make daily routines work FOR us. We know what it’s like to chase big goals, juggle chaotic schedules, and still want to feel good in our bodies. So we made something better than just another cup of coffee.

Reimagining Coffee Most coffee gives you a spike, then a crash. We formulated Routine with functional mushrooms, Lion’s Mane and Chaga, to deliver clean energy, cognitive support, and calm clarity in every cup.
Focus + Clarity Whether you’re building a business, raising a family, or just trying to stay present, your brain deserves the best fuel. We use ingredients backed by science to help you focus longer, think clearer, and stress less, without sacrificing taste or your nervous system.
Routine you’ll actually stick to. You are what you repeatedly do. That’s why we designed Routine to be simple, sustainable, and satisfying - a ritual you’ll look forward to, not just another supplement to pile up in the cabinet.

What Our Customers Say About Their New Favorite Routine

Real feedback from people who’ve made wellness their daily habit.
★★★★★
Based on 194 reviews
★★★★★

I was skeptical about mushroom coffee at first, but Routine completely changed my mind! It’s smooth, not overly earthy, and gives me sustained energy without the crash. I feel so much more focused during the day. A new morning must-have!

Nina T.
★★★★★

This coffee is a game-changer. It tastes just like regular coffee, but I feel so much clearer and calmer after drinking it. I’ve swapped out my usual cup for Routine and don’t think I’ll ever go back. Plus, knowing it’s good for me is such a bonus!

John W.
★★★★★

I love how Routine helps me power through my busy mornings without the jitters I used to get from regular coffee. The flavor is delicious, and I genuinely feel the difference in my energy levels.

Mary C.